Willmar, MN · Market Data

Willmar, Minnesota real estate market data.

Real estate market data for Willmar, MN (Kandiyohi County) — Census median home value $186,000, county listing prices down about 0.9% over the past year.

I'm buying in Willmar → I'm selling / what's my home worth? →

Willmar, MN is in Kandiyohi County, Minnesota — covering the whole local market here: resale homes, condos, land, and new construction. The most recent Census estimate puts the population at 21,136, with a median household income of $63,368. Census data puts Willmar's median home value at $186,000.

At a glance

Willmar market snapshot

Population

21,136

Median Household Income

$63,368

Median Home Value (city)

$186,000

Median Gross Rent

$830/mo

Price Trend (YoY)

-0.9%

Market data compiled from public sources; deemed reliable but not guaranteed; verify independently. Full source list ↗

Local resources

Get help buying or selling in Willmar

Open

Local agent spot

This featured-agent spot is open for a licensed local real estate professional in Minnesota.

Advertise here →

What can I afford?

Estimate a comfortable price range in under a minute, then connect with a lender for real numbers.

Rough estimate only (28% of income toward housing, ~6.5% illustrative rate, 30-year term) — not a loan offer or pre-qualification. Connect with a lender for real numbers →

Open

Advertise to local buyers

Lenders, inspectors, movers, and other local pros — this spot is open.

Advertise here →

Why Willmar

What makes Willmar different

Home Value, By Source

The Census Bureau's American Community Survey (2023 5-year estimate) puts Willmar's median home value — across all owner-occupied homes, not just recent sales — at $186,000.

County Price Trend

Kandiyohi County's FHFA house price index shows a -0.89% annual change in 2025.

Population & Income

Willmar has an estimated population of 21,136 and a median household income of $63,368, per the Census Bureau's American Community Survey (2023 5-year estimate).

Affordability Snapshot

Willmar's Census-reported median home value works out to about 2.9x the area's median household income, and median gross rent runs roughly 16% of that same income on an annualized basis. Housing economists commonly flag a price-to-income ratio above 4x as historically elevated -- useful context, not a personal affordability verdict.

Reach Willmar buyers

Builders: feature your communities in front of Willmar buyers — learn about advertising ↗

Want to own this market? Ask about our Willmar domains — see available domains ↗

Common questions

Willmar FAQ

What are home values like in Willmar, MN?

The Census Bureau's American Community Survey puts Willmar's median home value at $186,000.

What is the population of Willmar, MN?

The U.S. Census Bureau's American Community Survey (2023 5-year estimate) puts Willmar's population at approximately 21,136.

What's the median rent in Willmar, MN?

The Census ACS estimates median gross rent in Willmar at approximately $830 per month.

What is the median household income in Willmar, MN?

Census ACS data puts the median household income in Willmar at approximately $63,368.

Is the Willmar housing market growing?

Kandiyohi County's FHFA house price index shows a -0.89% annual change in 2025.

Is Willmar, MN affordable relative to income?

Census ACS data puts Willmar's median home value at about 2.9 times the median household income, with median gross rent equal to roughly 16% of that income annually. This is a general benchmark, not a personal pre-qualification -- your own income, debt, and down payment determine what you can actually afford.

Search Willmar homes

Look up homes in Willmar

Search new construction and resale homes in Willmar — the same live MLS data agents use, not just what's summarized on this page.

Search Willmar homes ↗

Get connected

Find your Willmar new home

Prices, availability, and incentives change weekly and don't always make it onto this page. Tell us your area, budget, and timeline and we'll point you to communities that fit — including options we track but haven't published here yet.

Get connected in Willmar

Get the Willmar market guide

Tell us what you're looking for — buy, sell, both, invest, rent, or you're an agent, builder, vendor, or advertiser. Include where you want to buy or sell and your address if relevant, and we'll route you to the right resource.

Buyer · Seller · Both · Investor · Renter · Agent/Broker · New Home Builder · Vendor/Service Pro · Advertiser · Other