Open
Local agent spot
This featured-agent spot is open for a licensed local real estate professional in Wisconsin.
Advertise here →Green Bay, WI · Market Data
Green Bay, Wisconsin real estate market data.
Real estate market data for Green Bay, WI (Brown County) — Census median home value $191,500, county listing prices down about 14.6% over the past year.
Green Bay, WI is in Brown County, Wisconsin — covering the whole local market here: resale homes, condos, land, and new construction. The most recent Census estimate puts the population at 106,585, with a median household income of $62,546. Census data puts Green Bay's median home value at $191,500 (all owner-occupied homes); Brown County's current median listing price runs $440,000, down about 14.6% over the past year.
At a glance
Green Bay market snapshot
Population
106,585
Median Household Income
$62,546
Median Home Value (city)
$191,500
Median Listing Price (Brown County)
$440,000
Median Gross Rent
$904/mo
Price Trend (YoY)
-14.6%
Market data compiled from public sources; deemed reliable but not guaranteed; verify independently. Full source list ↗
Local resources
Get help buying or selling in Green Bay
What can I afford?
Estimate a comfortable price range in under a minute, then connect with a lender for real numbers.
Rough estimate only (28% of income toward housing, ~6.5% illustrative rate, 30-year term) — not a loan offer or pre-qualification. Connect with a lender for real numbers →
Open
Advertise to local buyers
Lenders, inspectors, movers, and other local pros — this spot is open.
Advertise here →Why Green Bay
What makes Green Bay different
Home Value, By Source
The Census Bureau's American Community Survey (2023 5-year estimate) puts Green Bay's median home value — across all owner-occupied homes, not just recent sales — at $191,500. Separately, Brown County's current median listing price (via Realtor.com data, 2026-06-01) runs $440,000. These cover different geography (city vs. county) and different measures (assessed value vs. active listings), which is why we show both rather than picking one — full source list on our data sources page.
County Price Trend
Brown County's FHFA house price index shows a 6.64% annual change in 2025.
Population & Income
Green Bay has an estimated population of 106,585 and a median household income of $62,546, per the Census Bureau's American Community Survey (2023 5-year estimate).
Affordability Snapshot
Green Bay's Census-reported median home value works out to about 3.1x the area's median household income, and median gross rent runs roughly 17% of that same income on an annualized basis. Housing economists commonly flag a price-to-income ratio above 4x as historically elevated -- useful context, not a personal affordability verdict.
Reach Green Bay buyers
Builders: feature your communities in front of Green Bay buyers — learn about advertising ↗
Want to own this market? Ask about our Green Bay domains — see available domains ↗
Common questions
Green Bay FAQ
What are home values like in Green Bay, WI?
The Census Bureau's American Community Survey puts Green Bay's median home value at $191,500. Brown County's current median listing price runs $440,000, down about 14.6% over the past year.
What is the population of Green Bay, WI?
The U.S. Census Bureau's American Community Survey (2023 5-year estimate) puts Green Bay's population at approximately 106,585.
What's the median rent in Green Bay, WI?
The Census ACS estimates median gross rent in Green Bay at approximately $904 per month.
What is the median household income in Green Bay, WI?
Census ACS data puts the median household income in Green Bay at approximately $62,546.
Is the Green Bay housing market growing?
Brown County's FHFA house price index shows a 6.64% annual change in 2025.
Is Green Bay, WI affordable relative to income?
Census ACS data puts Green Bay's median home value at about 3.1 times the median household income, with median gross rent equal to roughly 17% of that income annually. This is a general benchmark, not a personal pre-qualification -- your own income, debt, and down payment determine what you can actually afford.
Search Green Bay homes
Look up homes in Green Bay
Search new construction and resale homes in Green Bay — the same live MLS data agents use, not just what's summarized on this page.
Search Green Bay homes ↗Get connected
Find your Green Bay new home
Prices, availability, and incentives change weekly and don't always make it onto this page. Tell us your area, budget, and timeline and we'll point you to communities that fit — including options we track but haven't published here yet.
Get connected in Green BayExplore more
Where to go next
Get the Green Bay market guide
Tell us what you're looking for — buy, sell, both, invest, rent, or you're an agent, builder, vendor, or advertiser. Include where you want to buy or sell and your address if relevant, and we'll route you to the right resource.
Buyer · Seller · Both · Investor · Renter · Agent/Broker · New Home Builder · Vendor/Service Pro · Advertiser · Other